Florida homebuyers turning to AI-driven tech startup Homa for help navigating the market – WSVN 7News | Miami News, Weather, Sports

(WSVN) – Some Florida homebuyers have turned to artificial intelligence as they enter the market.

A tech startup named Homa allows buyers to self-represent, which cuts out agents and allows them to pocket the savings or apply them toward costs.

The AI-driven home purchase has quickly taken shape in Florida, and now buyers in other states may soon have access to the technology.

Homa was cofounded by a former senior product director at Zillow.